Expanding Horizons

Empowering Minds

WHITE EXCHANGE S.R.L.

We are working to develop a captivating approach that sparks public interest and simplifies the sharing of knowledge, making culture more accessible and engaging for everyone.

Expanding Access to Cultural Masterpieces

White Exchange (WHTEXCH) aims to revolutionise the access to unique masterpieces of historical importance using cutting-edge technology. Through immersive virtual experiences, we offer the public the opportunity to explore significant cultural works of art that have traditionally been out of reach, creating a new way to experience art and culture.

Our goal is to enrich global culture and inspire a deeper understanding and love for art and knowledge. Additionally, our platform is designed to generate funds to actively support the preservation of these masterpieces.

Through strategic collaborations with international partners and leveraging innovative solutions, we bridge the gap between the past and the future, inspiring younger generations to embrace culture and making unique masterpieces accessible to everyone.

Innovative StartUp

WHITE EXCHANGE S.R.L. is an innovative startup focused on the development, production and management of innovative products and services with high technological value, including innovative platforms and services intended for the trade of goods and services of digital or digitised assets.

The company has already secured three registered patents in a very short time since its launch.

TEAM

Simone Russo

Mr. Simone Russo is an entrepreneur and former investment banker with broad experience in product creation and structuring. He honed his skills through pivotal roles at two financial powerhouses, firstly at JP Morgan and then at Goldman Sachs, where he served as Managing Director with responsibility on the Italian and Greek Structured Sales team. At Goldman Sachs, he was also responsible for launching a product aiming to replicate the performance of hedge funds indexes via liquid market instruments (GS ART, Goldman Sachs Absolute Return Tracker), which soon became one of the bank’s most successful and visible products. In 2013, he co-founded Amagis Capital Capital Group, an undertaking of companies focused on financial and advisory services, where he is currently acting as Group CEO. Amagis Capital became a fintech player and an official Google Cloud Partner for cybersecurity and cloud products via AmagisTech.

Guido Miani

Mr. Guido Miani is an entrepreneur and former investment banker who served as a fixed income trader on the Pan European Treasury Market and Swaps and at UBS Wealth Management and Private Banking as Head of Market Development and Client Acquisition, overseeing activities spanning Monaco and Switzerland. Mr Miani founded Albemarle Asset Management, a group focusing on UCITS and non-UCITS products targeting both Private and Institutional clients, and co-founded Amagis Capital Capital group, undertakings of companies specialised in financial and advisory services, where he currently acts as a member of the management board. Amagis Capital became a fintech player and an official Google Cloud Partner for cybersecurity and cloud products via AmagisTech.

WHITE EXCHANGE S.R.L. is an innovative startup as per DL 179/2012. Registered address Via Durini 25, 20122, Milano, Italy. CF and VAT n. 12380700968 – Share capital 10.000 Euro.
CCIAA Milano Monza Brianza Lodi, REA MI – 2658254
The company was incorporated on April 22nd, 2022, in Milan, notary public Dr. Susanna Schneider with office in Settimo Milanese, registered with the College of Notaries of Milan. Last account available at the Italian Register of Company.

IP Patents: N. 102022000020127 – N. 102022000020142- N. 102022000020115